Megatok
Overview ->
MegaTok emerged during the COVID chaos when podcasts were booming. Recognizing the demand for quick, on-the-go content, we fill the gap with short, snappy audio episodes.
We identified a market gap: while Spotify and Apple dominated long-form, no platform designed a delightful, native-first experience for ultra-short audio. Our goal was to create a 7-minute-first social platform where creators and listeners could connect effortlessly.
Role & Duration ->
Product Designer
2023
Platforms: iOS, Android, Web
User Portfolio & Funds Managment
Challenges ->
Compete with audio giants like Spotify & Apple while offering a differentiated value prop.
Convince users that 7 minutes is enough for valuable content.
Build a social layer where listeners become contributors without friction.
Project Goals ->
The platform aims to be user-friendly for both listeners and creators, establish itself as a social media hub for easy interaction, and introduce a new era of audible content consumption.
Main Features->
In addition to personal channels , we offered an affiliate plan where influencers could engage directly with their audiences. Our debates platform allowed Tokers to discuss current or personal issues and get feedback from fellow users.
Tok Filters and Effets
Tok Creation
Solution ->
We focused on 3 pillars:
Speed → record, edit, and publish in under 90 seconds.
Community → introduce debates and comment threads.
Creator Growth → add an affiliate plan for influencers.
Results->
A sleek, intuitive platform designed for fast creation and meaningful
discovery:
7-Minute Audio Toks → optimized content length for attention retention.
Debate Spaces → structured audio-based discussions.
Creator Affiliates → empower influencers to monetize reach.
Conclusion ->
MegaTok isn't just about audio; it's about revolutionizing how we consume information in a fast-paced world. On the go? Tune in and join the Voice Revolution!
